glossary/ugc/
UGC (User Generated Content)
Text, image, and video content created by people outside of any professional requirement to do so. WIKIPEDIA is a tremendous example; anyone from any profession or walk of life (although typically with a level of expertise in the subject) can enter/edit information on a subject for others to find and expand.

We were tasked by MoS to provide a mobile video platform for their oioi business. To understand the solution that we deployed in simplest terms, just think of YouTube on mobile. Then, integrate billing, moderation tools for platform, remuneration for video owners, and inbound and outbound marketing tools, with a full suite of online admin and reporting tools.